PR Writing Samples

News releases are an effective way to communicate simultaneously with multiple media organizations. This news release announced a grand opening and led to media coverage in print and on TV.

Link to PDF: News Release

Print newsrooms are much smaller today, and publications rely on submitted content to fill pages. The News-Press used this guest article and photos I submitted as the front-page feature on its Causes section.

Link to PDF: Guest Article

Reporters rely on expert sources to provide information for news stories. When publications aren’t planning a story, though, experts can submit their own content as guest commentaries and opinion pieces. Florida Weekly published this guest opinion about vaping and e-cigarettes.

Link to PDF: Op-Ed

Businesses and nonprofits shouldn’t rely exclusively on traditional media to tell their stories. SEO-focused blogs can help brands attract interest online, ultimately growing their presence among target audiences.

Link to PDF: Blog

Print newsletters and e-blasts offer a platform for organizations to communicate directly with key audiences. The quarterly Miromar Waves resident newsletter provides development updates, community news, event calendars and more.

Link to PDF: Newsletter

Media advisories can alert assignment editors and producers of a potential news story in lieu of individual media pitches. Advisories offer a brief description and logistics to help a reporter, photographer or videographer prepare for an assignment.

Link to PDF: Media Advisory